Instream
In-stream
Distribute your video ad in a brand safe and relevant editorial context in our online web TV channel – YouPlay. Possibility to add an interactive HTML5 overlay to the video which will increase the engagement further.
Technical specification
This in-stream format offers pre-rolls with an optional interactive HTML5 layer on top of the video, giving the ad a dynamic dimension.
Type: Pre-rolls
Compatibility: Cross screen
Targeting: Specific or reach
Price model: CPC/CPCV/CPE (Specific) CPM (Reach)
Programmatic: Yes
Available features: IAB VAST 3.0 (reach only), branded overlay, dynamic interactive overlay, HD resolution video, full screen, social share.
Material
• 5-20 sec video (16:9 / MP4)
• Third part tracking pixels
Add-on: Interactive responsive overlay (HTML5) in 16:9. Resolution and readability should be adapted for desktop and mobile